STEVE WODA'S BLOG

It should be obvious in a day and age with the Internet, YouTube, HD and video cameras, that poor customer service can be very costly to...

According to eMarketer, email marketing is still a very effective means of driving e-commerce. The following is an excerpt from...

Does Your Company Need a Chief Blogger? – Advertising Age It’s a question marketers are still grappling with years after the first waves...

Is Yahoo Right to Resist Microsoft? Yahoo’s resistance to a takeover by Microsoft looks foolhardy to some investors and Wall Street...

Eyeing Prices as Search Keeps Growing – eMarketer Even as some marketers rein in spending to hedge against further economic problems,...

At buySAFE, our web site is one of our greatest assets. It is the main avenue by which we communicate with prospective buyer and...

I have discovered the hard way that blogging is not an easy endeavor, and this is especially true for folks that have real jobs during...

Region’s Venture Capital Rank Slips – washingtonpost.com Regions of the West Coast and Midwest moved ahead of Washington as top...

Direct Marketers Bullish on Online Ads – eMarketer US direct marketers may reduce their media budgets this year, judging by Target...

Jeremy Siegel on Politicians, Prices and a Potential ‘Buying Opportunity of the Decade’ – Knowledge@Wharton The U.S. Presidential race...

Sites With Anti-Fraud Sign Still Flawed – The Associated Press When a small padlock appears in the corner of your Web browser’s address...

The Tipping Point—Web Logo Style The other day, a friend who runs a small business lamented that his Web site wasn’t worth the trickle of...

The Psychology Of Buying – Behavioral Insider The recently launched 7 Billion People is an intriguing application to e-commerce of the...

I often hear people suggest that since eCommerce is growing so fast, shoppers are obviously perfectly confident and comfortable shopping...

Check out this terrific post on WOMMA’s blog by Andrew Nibley, Chairman and CEO of Marsteller on the subject of how to leverage...